WORKSHOP DESCRIPTION
To secure funding, nonprofits must clearly communicate their impact and competitive advantage. This interactive workshop will guide participants through developing a compelling Theory of Change—a clear explanation of how your organization’s activities lead to the outcomes and impact you seek to achieve.
Together, we will explore how to refine your value proposition so funders understand not only what you do, and why it matters. You’ll learn how to differentiate your organization in a crowded funding landscape by connecting your mission, programs, and results into a cohesive story. Practical exercises will help you translate your Theory of Change into language that resonates with funders. By the end, participants will have a stronger positioning strategy to attract funders who align with their mission and values.
Who Should Attend?
Participants eager to broaden their fundraising plan.
What The Training Will Cover
Define and refine your nonprofit’s Theory of Change to strengthen fundraising messaging.
Identify your organization’s unique value proposition and competitive advantage in the funding ecosystem.
Craft a funder-focused narrative that aligns with grantmakers' priorities and expectations.
REGISTRATION TYPE & FEE
Premier Members
FREE
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Members
$30
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Non-Members
$50
Additional Information
All workshops are live & recorded. Registrants receive slides & recordings. It is best to attend live. If you miss the workshop, you can watch the recordings and reach out to the instructor with any questions.
Looking to register 3+ people? Email us at program@nonprofitlearninglab.org to receive $5 off per registration!
Please Note:
We do not offer any other discounts for this training other than the member rate. Upon registration, you will receive a link to participate in the training. Please check your inbox or spam folder.
ABOUT THE TRAINER
Charlyn Moss is the Founder & CEO of Working Within, a community-based fractional fundraising services firm dedicated to helping non-profit leaders grow and diversify their revenue. To date, she has raised more than $1 million for her clients. With a strong background in the C-Suite and management consulting, Charlyn has previously served as Chief of Staff and Analyst at leading consulting firms. One of her most notable projects involved overseeing the strategy refresh for a client’s $300 million portfolio of national K-12 education investments.
WE OFFER CFRE & CAE CREDITS
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1 hour of training = 1 credit hour
Certificate of attendance available upon request
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