Total online revenue grew by 3% in 2021 and nonprofit investments in digital advertising increased by 19%. This workshop will discuss strategies on digital marketing and digital fundraising that will help drive revenue and create brand awareness for your organization.
Who Should Attend?
Professionals, community leaders, and staff looking to learn more about digital strategies
What The Training Will Cover
Drive brand awareness through digital marketing tools, such as the Google Ad Grant & Facebook Ads
Curate the digital donor journey by creating a great user experience via your website
Utilize your CRM to steward constituents with segmented, personalized communication
All workshops are live & recorded. Registrants receive slides & recordings. It is best to attend live. If you miss the workshop, you can watch the recordings and reach out to the instructor with any questions.
Looking to register 3+ people? Email us at firstname.lastname@example.org to receive $5 off per registration!
We do not offer any other discounts for this training other than the member rate.
ABOUT THE TRAINER
Courtney Lewis, CFRE has been leading nonprofits in fundraising, communication, and marketing campaigns since 2004 and is one of the co-founder of Give Local York, a 24-hour giving day. Obsessed with all things digital, her expertise lies in digital marketing, digital fundraising, and P2P campaigns. She entered the nonprofit technology industry four years ago to assist nonprofits in selecting the best software platforms to enhance their digital strategy. Currently, she is a Senior Principal, Strategic Account for EveryAction - the fastest growing and second largest nonprofit software company powering more than 18,000 nonprofits to do more good.